Fixed band
Masthead, order channels and quality mark, identical across the range.
Packaging / Indbazaar · Staples
The band holds,the product changes.
The staples range is bought on the product, not the pack. So the design gets out of the way: a fixed brand band on top, a clear window below, and nothing competing with what is inside.
- Client
- Indbazaar
- Category
- Food staples / Spices
- Format
- Pillow pouch
- Scope
- Pouch artwork and range presentation
- Pillow pouch
- Format
- Food staples / Spices
- Category
- 02
- Visuals produced
01The brief
A brand band that holds while the product changes.
Window
Lower two-thirds handed to the product, cut on a diagonal.
Compliance
Veg mark placed at the window edge where regulation expects it.
02The pack
How the pack is built.
Across a staples range the packs differ only in what is inside them, so the design fixes everything else. The masthead, ordering block and quality mark sit in the same place on every SKU; a diagonal cut hands the lower two-thirds to the product window.
03The artwork
The production masters, at full size.
04More packaging
The rest of the house-brand range.
Work with us
Launching a pack that has to hold its own shelf?
We design packaging the way this one was designed—one read order, a dieline locked before the decoration, and artwork that goes to press without a round of printer queries.
Start a packaging projectSee the full packaging system
Send us the range you’re planning and we’ll come back with a scope—formats, artwork and rollout, priced per SKU.