Packaging / Instaclean · Home care

Three surfaces,one shelf voice.

A coordinated 500 ml home-care packaging range covering glass and multi-surface, floor and toilet cleaning formats, presented from pack hierarchy through retail rollout.

Client: Instaclean by Indbazaar
Category: Home care / FMCG
Products: Glass and multi-surface · floor · toilet
Format: Three 500 ml bottle structures

See the work

Instaclean Home Care RangeThree 500 ml bottle formats

Three 500 ml bottle formats: Format
Home care / FMCG: Category
06: Visuals produced

01The brief

Range system

01 / Rule

Range

Three products presented as one coordinated home-care system.

02 / Rule

Shared

Brand endorsement, product naming hierarchy and declared 500 ml volume.

03 / Rule

Distinct

Trigger-spray, capped and angled-neck structures retained without standardising the packs.

02The pack

How the pack is built.

Instaclean brings three 500 ml formats into one home-care family. Consistent brand placement and category naming connect the range, while bottle structure, pack colour and product naming separate the three cleaning formats at a glance.

03The artwork

The production masters, at full size.

Instaclean Glass and Multi Surface Cleaner 500 ml packaging in a glass-surface presentation — **Glass and Multi Surface Cleaner**500 ml · trigger spray

Instaclean Floor Cleaner 500 ml packaging in a floor-surface presentation — **Floor Cleaner**500 ml · capped bottle

Instaclean Toilet Cleaner 500 ml packaging in a ceramic-surface presentation — **Toilet Cleaner**500 ml · angled-neck bottle

04In the world

Staged the way the pack is actually met.

Instaclean glass, floor and toilet cleaner packaging arranged in a modular retail planogram — **Planogram shift**Retail range visualisation

Format comparison of the Instaclean trigger-spray, capped and angled-neck 500 ml bottles — **Three-format anatomy**Structure and front-of-pack comparison

Supplied Instaclean brochure range artwork showing glass, floor and toilet cleaner packs — **Supplied range artwork**Source brochure

Pack artwork is reproduced from the supplied brochure. Product claims remain inside the unchanged source artwork and are not independently verified. AI-assisted sets only; the packs were not redrawn.

05More packaging

The rest of the house-brand range.

InstaFresh Hand Wash pump bottle on a neutral studio canvas

InstaFresh Hand WashPump bottle and refill pouch

Instawash liquid detergent die-cut label artwork

Instawash Liquid DetergentDie-cut bottle label

Instawash fabric conditioner die-cut label artwork

Instawash Fabric ConditionerDie-cut bottle label

Work with us

Launching a pack that has to hold its own shelf?

We design packaging the way this one was designed—one read order, a dieline locked before the decoration, and artwork that goes to press without a round of printer queries.

Start a packaging project See the full packaging system

Send us the range you’re planning and we’ll come back with a scope—formats, artwork and rollout, priced per SKU.