Column
Every element sits on one centre axis — no horizontal pairing anywhere.
Packaging / InstaFresh · Hygiene
No width to spare,full hierarchy.
A 200 ml sanitizer label with almost no horizontal room — so the whole design is a vertical stack, ordered by what a buyer needs first.
- Client
- InstaFresh by Indbazaar
- Category
- Personal care / Hygiene
- Format
- 200 ml bottle label
- Scope
- Label design and product photography
- 200 ml front label
- Format
- Personal care / Hygiene
- Category
- 04
- Colour system
- 03
- Visuals produced
01The brief
Narrow format, full hierarchy.
Device
The droplet gives the middle of the label a focal point instead of dead space.
Proof
The 99.9% shield sits directly above the volume, where a buyer checks last.
02The pack
The palette, and what each colour is for.
A tall label removes the option of arranging elements beside each other, so the design becomes a single column: brand at the top, a droplet device holding the middle, product name below it, protection shield above the volume. The field stays pale on purpose — in sanitizer, light blue reads as clean; saturated reads as chemical.
Clean fieldPrimary label ground#d8eef8
Mid tintHex pattern and droplet body#c3e7f7
Deeper tintDroplet shading and depth#a9def4
Accent bluePattern edges and shield#77d0ee
03The artwork
The production masters, at full size.
04In the world
Staged the way the pack is actually met.
05More packaging
The rest of the house-brand range.
Work with us
Launching a pack that has to hold its own shelf?
We design packaging the way this one was designed—one read order, a dieline locked before the decoration, and artwork that goes to press without a round of printer queries.
Start a packaging projectSee the full packaging system
Send us the range you’re planning and we’ll come back with a scope—formats, artwork and rollout, priced per SKU.